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AI Agents for CPG ops

Sarah AI is building the AI-native operating system for consumer goods brands—an autonomous supply-chain brain that replaces legacy ERPs and actually runs the business. Founded by Chris (2x Founder; ex-CEO at Better Nature; Forbes 30U30) and Dirk (ex-Google Data, Analytics & AI Lead), we’re backed by YC (W26). In our first month full-time, we’ve raised $1.6M and secured rapid commercial traction with 15 design partners and a growing pipeline of 30+ brands. Our mission is bold: give CPG brands completely hands-free supply chains that run themselves through Sarah, their AI ops assistant. We’re now growing a small, world-class team of builders excited to reinvent how physical goods companies operate—end-to-end, autonomous, and AI-first. If you want to work on hard problems, ship fast, and define the future of autonomous operations, you’ll feel right at home here.
Active Founders
Dirk Breeuwer
Dirk Breeuwer
Founder
Building Sarah AI, the AI operations team for CPG brands | Ex-Googe Data, Analytics and AI Lead | Guatemalan
Christopher Kong
Christopher Kong
Founder
2× founder; ex‑CEO at Better Nature (leading pan‑EU alt‑protein brand); Forbes 30 Under 30. Currently building Sarah AI, the AI operations team for CPG brands.
Jobs at Sarah AI
San Francisco, CA, US / London, England, GB
$100 - $150
10.00% - 20.00%
3+ years
Sarah AI
Founded:2025
Batch:Winter 2026
Team Size:2
Status:
Active
Location:San Francisco
Primary Partner:Brad Flora