HomeCompaniesTrellus

Real-time sales coach for SDRs

Trellus delivers simple coaching prompts to your salespeople in real time as they speak to prospects. Prompts are delivered in response to what is happening in a conversation. The goal of these prompts is to get more reps achieving quota and to reduce the time it takes to start attaining quota. Prompts are action-oriented steps toward empathetic listening and effective discovery. Examples include 'pause' (when talking too much), 'set next steps' (when wrapping up a call without them), and 'ask current state' (when encountering objections). Trellus is backed by Y Combinator and founded by former MIT researchers.
Active Founders
Ajinkya Nene
Ajinkya Nene
Founder
Ajinkya completed his masters and bachelors in computer science from MIT where he focused on applied ML systems. He has experience in running top-level strategy projects as part of his experience at McKinsey & Co. and has been programming for over a decade.
Craig Bonnoit
Craig Bonnoit
Founder
Craig has nearly a decade of professional experience leading teams and developing software. His works has spanned multiple domains including real-time autonomous systems and financial derivative pricing. He previously completed a PhD in Physics at MIT focused on computational techniques for experimental data analysis in strongly correlated materials.
Company Launches
Trellus: Embedded dialing, Salesfloor, and live coaching at half the price of Nooks
See original launch post

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Hey everyone — we're Ajinkya and Craig from Trellus (YC W22).

TL;DR: Trellus combines embedded power and parallel dialing, a collaborative Salesfloor, and live AI coaching in one product. Reps can dial up to five lines from supported CRM, sales-engagement, prospecting, and spreadsheet workflows. Managers can run call blocks, listen to live calls, coach reps, and pull people into private huddles without leaving the floor. Trellus is typically about half the price of Nooks for teams buying a comparable dialing and Salesfloor workflow.

The problem

Outbound teams usually stitch together a dialer, their CRM or sales-engagement platform, a virtual sales floor, call recording, analytics, and a coaching tool. Reps bounce between tabs. Managers see the call after it is over. Remote call blocks lose the energy and fast feedback of a real sales floor.

We built Trellus so the list, the call, the team room, and the coaching loop can stay connected.

What a call block looks like in Trellus

  1. A rep opens the workflow they already use in a supported platform such as Salesforce, HubSpot, Apollo, Attio, lemlist, GoHighLevel, or Google Sheets.
  2. Trellus adds one-line power dialing or up to five-line parallel dialing directly to that workflow, so the rep does not have to rebuild the list in a separate dialer.
  3. The team joins a shared Salesfloor to dial together, see who is active, chat, and celebrate wins.
  4. Managers can listen to live calls and coach in the moment. Trellus can also surface real-time guidance for objections, discovery, pacing, and next steps.
  5. When a conversation needs privacy, a manager can pull a rep or small group into an audio huddle and return them to the shared floor when it is over.
  6. Calls are transcribed and available for team analytics and review after the block.

One product for the whole calling workflow

  • Embedded power dialing and up to five-line parallel dialing
  • Voicemail drops, phone-number rotation, and number-health workflows
  • A live Salesfloor for remote and hybrid call blocks
  • Private manager-rep huddles inside the floor
  • Live listening and real-time coaching
  • Transcripts, call review, scoring, and team analytics
  • Practice conversations with AI roleplay bots

Trellus works on top of the sales tools your team already uses, so reps keep the account context and workflow they know. You get the high-volume dialing and collaborative floor experience without buying a separate product for every step.

Why we think this matters

Nooks helped establish the modern parallel-dialer-plus-salesfloor category. Trellus gives teams that same core buying outcome—more live conversations and a shared place to run call blocks—while adding embedded workflows and live coaching in one product at roughly half the price.

We are building for sales leaders who want more activity without treating reps like call-center seats, and for reps who want help during the conversation rather than another dashboard after it.

Our ask

If your team runs outbound call blocks, try Trellus and tell us where your current workflow breaks. We are especially interested in feedback on embedded dialing, live manager coaching, and how remote teams use private huddles during a floor session.

Watch the two-minute product walkthrough.

See Trellus for sales teams.

Try Trellus.

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Previous Launches
Trellus alllows you to parallel dial directly inside your platform of choice (eg Sheets)
Embedded parallel dialing natively inside of Attio within minutes
Get a real-time AI assistant + automatic call QA for all calls placed through ViciDIAL
Embedded parallel dialing natively inside of Google Sheets and GoHighLevel within minutes
Trellus allows you to parallel dial natively inside of Clay within minutes
Trellus native parallel dialer allows users to dial 5x the number of contacts while staying in the platforms they're used to.
Trellus adds an AI copilot for cold calling/cold emailing to existing sales platforms.
Trellus - the AI copilot to supercharge your cold call outbound (join 400+ reps and counting today!)
Trellus
Founded:2022
Batch:Winter 2022
Team Size:3
Status:
Active
Location:New York City, NY