GetCrux
AI Creative Strategist
Founding Creative Strategist / CSM
About the role
About GetCrux:
GetCrux is the AI Creative Strategist to launch winning ads on paid social.
We help some of the best growth and creative teams 10X their creative testing velocity.
- AI watches every ad and finds what’s working and why
- Learns from competitors, market trends, audience touch points, and organic social
- Generates new creatives in minutes, aligned with brand and legal guidelines
Several Fortune 1000 teams including Rocket Money, Rappi, Noom, Ethos, Jerry, SoFi, and others are using GetCrux to re-invent the growth playbook. We’re backed by Y Combinator, Emergent Ventures, and senior execs from Meta and Google.
We’ve crossed $1M ARR in less than 6 months from launching and are now looking to expand our founding team for the next leg of growth.
About the Role:
Your mission will be to help customers hit their growth targets using GetCrux. To solve this, you will need to deeply understand their current workflows, re-imagine the same with an AI-first approach, figure out how GetCrux can help them, and help improve the product
Responsibilities:
1. Help customers meet their growth & creative KPIs using GetCrux
- Existing Customers: Own the relationship with the existing customer portfolio. Work closely with growth and creative teams to help them surface insights, build creative testing plans, ideate new concepts, and generate AI creatives to meet their KPIs
- New Customer Onboarding: Work closely with the GTM team and product team to onboard new customers, understand their current process and goals, and help them create the right workflows and setup on GetCrux
2. Help improve the platform and shape the product roadmap
- Follow market trends closely, keep track of best practices for each social ad platform, AI model developments, and be the customer’s voice in shaping product roadmap
- Monitor product usage, track customer issues, and get them resolved with help from the product and engineering team
You are a great fit if:
- You have been a creative strategist or a growth marketer at a fast growing startup
- OR you have been a customer success manager at a fast growing B2B SaaS / AI startup in the marketing domain
About the interview
Step 1: Introductory chat with Atharva (co-founder) - 15 min
Step 2 & 3: Creative Strategy Brainstorming (ad account audit, how you use AI in your workflows) - 45-60 min each
Step 4: Chat with Himank (co-founder and CEO) - 15 min
Step 5: In-person meeting with all co-founders - 30-60 min
About GetCrux
GetCrux is the AI Creative Strategist to launch winning ads.
Creatives have become the biggest lever to win on ad platforms. Yet, there is no clear way to figure out why something works. Marketers end up guessing and replicating the best performing ad, only to see it fail - with high CAC & wasted dollars.
GetCrux helps performance marketers find winning patterns in their ad creatives across 100+ parameters like hooks, messaging, storyline, music, pacing, and recommend exactly what to launch next.
We are backed by Y Combinator, Emergent Ventures and senior execs from Google, Facebook and have recently raised over $2.6M. Our team consists of the best minds in AI and product from top grad schools in India like IIT Bombay.
Our platform is used by several Fortune 1000 companies, fast-growing YC companies and consumer apps across US.
Join us in our journey of redefining how performance marketers make decisions.
Our founding team consists of graduates from IIT Bombay and ex-founders.
