{"id":100032,"title":"Kinect: E–Commerce stores that can finally sell","tagline":"Personalized storefronts for every brand","body":"# \\*\\*\\*\\*\n\n**TLDR: Kinect is a conversational layer for E-Commerce brands. We turn static product pages into adaptive, intelligent experiences that actually help shoppers buy. 8 design partners, seeing 20% conversion lifts and 30% ROAS improvements**\n\nGo check us out live on one of our favorite customers' stores with a discount code: **KINECT10 [sousasupps.com](http://sousasupps.com)**\n\n**Problem**\n\nE-Commerce websites haven't changed in years. Most have converged to the same layout with the same standard information. Meanwhile, everything around them has changed – consumers get personalized feeds on social media, AI platforms to talk to, hyper personalized ads. But where do they go to actually spend their money? Same static website as everyone else.\n\nBrands can't answer questions, help customers find the right product, or adapt to context. They don't sell, they display.\n\n**What's Kinect**\n\nKinect is the conversational layer for e-commerce – built for human shoppers today and AI shopping agents tomorrow.\n\nWe plug into E-Commerce stores and give agents live access to your catalog, inventory, and policies. Each brand’s online sales rep can answer any customer question, help them find the right products, _convince them_. The website itself adapts to the shopper’s context: it considers the ads the user clicked on, their searches, filters, scrolling behavior, chat context to show the shopper what they need to see.\n\nThink of it as giving every product page your best sales rep.\n\n**Launch Video: [https://youtu.be/fSOVQKz8AVM](https://youtu.be/fSOVQKz8AVM)**\n\n**Early Traction**\n\n* 8 design partners across Wellness, Fashion, Sporting Goods, Consumer Goods\n* Seeing up to 20% conversion lifts in early deployments\n* 40% more engaged customers vs. standard PDPs\n* Seeing up to 30% improved ROAS\n\n \n\n**Backstory**\n\nKratik and I spent the past year at Reevo building conversational intelligence for B2B sales – extracting buyer intent from dialogue, helping enterprise teams understand what prospects actually wanted, and close more deals faster.\n\nAs we built for B2B reps, our E-Commerce friends kept asking for something like this for their own brands – a way to reimagine the website to drive conversion and personalization. So we got to work.\n\n![uploaded image](/media/?type=post\u0026id=100032\u0026key=user_uploads/3413616/85f4ba2e-bbaa-4b31-86ef-557f1a764b63)\n\n**Asks**\n\nIf you know someone who runs an E-Commerce brand (or you are one) – we’d like to give them early access + dinner on us for you! We're looking for:\n\n* Founders, marketing, and E-Commerce leaders at D2C brands\n* Agencies and Vendors experts who work with merchants\n\nReach out on Bookface or [kratik@trykinect.com](mailto:kratik@trykinect.com) + [varun@trykinect.com](mailto:varun@trykinect.com)\n\nThanks YC!","slug":"Q1Q-kinect-e-commerce-stores-that-can-finally-sell","created_at":"2026-04-22T00:08:20.777Z","updated_at":"2026-05-25T04:24:04.914Z","total_vote_count":55,"url":"https://www.ycombinator.com/launches/Q1Q-kinect-e-commerce-stores-that-can-finally-sell","share_image_url":"//bookface-static.ycombinator.com/assets/ycdc/yc-og-image-c440a0ad1dacfb86eeeb343717479cc54d256614449b4ef719977a0a451f8bc8.png","company":{"id":31520,"name":"Kinect","slug":"kinect","url":"https://www.trykinect.ai/","logo":"https://bookface-images.s3.amazonaws.com/small_logos/13574e5b60275accf705e704a142fb091a82a4b0.png","batch":"Spring 2026","industry":"B2B","tags":["B2B","E-commerce","Conversational AI"],"search_path":"https://bookface.ycombinator.com/company/31520"}}