{"id":94992,"title":"🎥 Aspect: AI platform for enterprise media content","tagline":"We help enterprise content teams go from ingest, to rough cut, to final delivery faster by automating non-creative work","body":"Hey! We’re Edison, Gurish, and Bright - founders of [Aspect](https://aspect.inc) 🎥 💥\n\n### **TL;DR**\n\nWe’ve spent **10,000+ hours** with in-house content teams as the founding members of a media asset management company, learning every broken part of their workflow. Post-production supervisors and assistants still have to organize folders, check revisions, comb through old content, and update data across project management tools, not to mention constant upkeep with clients. These are just a few of the manual tasks keeping creatives from doing what they love.\n\n**Aspect takes care of everything and more.**\n\n\u003chttps://www.youtube.com/watch?v=1EwHnYKPWBo\u003e\n\n### What Aspect Does:\n\n* Ingests media from traditional post-production storage apps and NAS storage\n* Crawls every frame of video to create a humanlike understanding of whole libraries\n* Connects to other business tools to keep data in sync without human intervention\n* Searches for second-accurate clips, assembles rough cuts, reviews footage, creates folder trees - anything a post-production expert can do, Aspect can do\n\nAspect is the single source of truth from ingest, to rough cut, and final delivery, with agents you can send off to do the mundane work you hate.\n\n### How do I actually use this?\n\nAsk Aspect to pull your latest storyboard from an external app, or upload a PDF and ask it to assemble a rough cut from your latest shoot:\n\n![uploaded image](/media/?type=post\u0026id=94992\u0026key=user_uploads/1087643/8622bede-339a-44b8-bcde-f48fa6304dc7)\n\nUse the @ in a comment like you would with a teammate and ask Aspect to review a video based on revision notes from a previous version or another app:\n\n![uploaded image](/media/?type=post\u0026id=94992\u0026key=user_uploads/1087643/de627308-8f5b-4e4d-8dc5-b14fa894a57a)\n\n…and so much more.\n\n### Aspect is the Future of media Production:\n\nPrevious waves of media-tech only focused on simplifying media retrieval with brittle tagging and non-actionable semantic search. The reality is that searching for files is just a fraction of the time wasted by post-production teams. Aspect is built on agents with humanlike **visual-temporal understanding**, so they _go beyond_ _just search_ - they work with video like any post-production teammate and can scale infinitely.\n\n### Our Story:\n\nWe’re [Edison](https://www.linkedin.com/in/edison-chiu/), [Gurish](https://www.linkedin.com/in/gurish-sharma-/), and [Bright](https://www.linkedin.com/in/brightxu/)! We spent 3 years learning about every role in post-production teams across thousands of companies. Post-production is by far the most human labor concentrated task in the creative journey, which is why we are building _the autonomous layer_ for the $200B video production industry.\n\n![uploaded image](/media/?type=post\u0026id=94992\u0026key=user_uploads/1087643/80f3db12-ae95-4e7b-afbf-1e6e14e5d0e9)\n\n### Do us a favor:\n\nIf you know someone that works in post-production, **send them this post!** If you are someone who works at a post-house or within an in-house media team, let’s see how we can make your team move faster: \u003chttps://cal.com/team/aspect/aspect-for-teams\u003e\n\nWe are available whenever you are at 📫 [founders@aspect.inc](mailto:founders@aspect.inc) and 🌐 [aspect.inc/](https://aspect.inc)\n\n![uploaded image](/media/?type=post\u0026id=94992\u0026key=user_uploads/1087643/53e175e2-728b-4b53-b931-6e7628c70249)\n\n","slug":"Oi8-aspect-ai-platform-for-enterprise-media-content","created_at":"2025-10-29T01:25:45.072Z","updated_at":"2026-05-25T00:30:20.118Z","total_vote_count":23,"url":"https://www.ycombinator.com/launches/Oi8-aspect-ai-platform-for-enterprise-media-content","share_image_url":"https://www.ycombinator.com/media/?type=post\u0026id=94992\u0026key=user_uploads/1087643/53e175e2-728b-4b53-b931-6e7628c70249","company":{"id":30857,"name":"Aspect","slug":"aspect-inc","url":"https://aspect.inc","logo":"https://bookface-images.s3.amazonaws.com/small_logos/815d0ff1058841ad5ec2314755cc2f91d92a6472.png","batch":"Fall 2025","industry":"B2B","tags":["Computer Vision","B2B","Video","Media","AI"],"search_path":"https://bookface.ycombinator.com/company/30857"}}