{"id":69777,"title":"🛒🥭 Jaldi – South Asian Groceries Delivered! ","tagline":"Jaldi is the online supermarket for South Asians living in the US","body":"Hey everyone!  Sunny here from [Jaldi](https://getjaldi.com/). \n\nTL;DR: **Jaldi delivers your favorite South Asian groceries, household items, and beauty products right to your door**. Give us a try (use discount code LaunchYC at checkout or [click here to have it autoapply](https://getjaldi.com/discount/LaunchYC)) and share with your friends (\u003chttps://linktr.ee/getjaldi\u003e). \n\n### 🛒 **What is Jaldi?**\n\nJaldi is the online supermarket for South Asians living in the US. We deliver thousands of South Asian grocery, beauty, and household products right to customers’ doors through nationwide and same-day local delivery. Available at [getjaldi.com](http://getjaldi.com) and on [our mobile apps](https://getjaldi.onelink.me/0mSJ/j3y5iudn), we offer the most seamless shopping experience for anyone looking to explore the rich cultural diversity of South Asia or simply get a taste of home. \n\n![uploaded image](/media/?type=post\u0026id=69777\u0026key=user_uploads/1224770/0bf887ba-cb0f-499b-a287-d9447dfe5536)\n\nCurrently we offer nationwide shipping of non-perishable items (get your [Kurkure](https://getjaldi.com/products/kurkure-masala-munch-82g/?variant=%2044438553690429), [Thums Up](https://getjaldi.com/products/thumps-up-300-ml/?variant=%2044141331218749), [Dals](https://getjaldi.com/pages/dal-beans?filter.p.tag=Nationwide), etc.) and local same-day delivery of a full selection of South Asian groceries ([dahi](https://getjaldi.com/products/0rganic-whole-milk-dahi-2-l?variant=44141385253181), fruits \u0026 vegetables, frozen meals, etc.) in New Jersey. \n\n### 🤔 **Why does Jaldi exist?**\n\nWhile the last five years saw a fivefold increase in US online grocery penetration, little has changed for South Asians living in the US. Few South Asian supermarkets offer delivery and often struggle on inventory and quality when they do. Selection online can often be expensive, elusive, and leave the customer wanting for more. \n\n**The South Asian consumer deserves better. That’s why I started Jaldi.** \n\nSouth Asians in the US are the highest earning and fastest growing ethnic demographic - yet there are few shopping experiences that cater specifically to them. Jaldi is building the first-class e-commerce experience for the South Asian diaspora. The next wave in retail will be cultural commerce, how communities shop and interact with what they buy. Jaldi is leading the way in this emerging space. \n\n### 🧔🏻‍♂️ **Why am I the one building this?**\n\nI’ve spent my life in this space. I grew up in South Asian supermarkets - my family runs a large chain in the US. My first job out of college was working on Amazon’s grocery business, wearing many hats over the few years I spent there. Most recently, I was the Head of US Strategy \u0026 Expansion for Uber’s Grocery business. I’ve seen the grocery industry (and specifically the South Asian consumables space) from multiple angles and see the opportunity to build an amazing customer experience here. \n\n### 💥 **The Deal**\n\nOrder! Browse the site ([check out our Popular Picks](https://getjaldi.com/pages/popular-picks) if you can’t make up your mind).You can use the discount code LaunchYC at checkout for 10% off and free shipping on your first $50 order. \n\n* [Download the app](https://getjaldi.onelink.me/0mSJ/j3y5iudn)\n* [Go straight to](https://getjaldi.com/) [getjaldi.com](http://getjaldi.com)\n\n### 🙏🏽 **Our Ask**\n\nFollow us and share! We’ll be highlighting some of our favorite products and special deals on our socials, help us spread the word!\n\n* [Facebook](https://www.facebook.com/getjaldiofficial)\n* [Instagram](https://www.instagram.com/getjaldi/)\n* [Twitter](https://twitter.com/getjaldi)\n* [Pinterest](https://www.pinterest.com/getJaldi/)\n* [Linkedin](https://www.linkedin.com/company/getjaldi)\n\n### 🗣️ **What are customers are saying?**\n\n_I love your service. Please accept few more orders in future._ \\[He bought all of our inventory on a product\\]_. Great work! Thank you for your business_ \n\n_Sunny!!! I got the groceries. Seamless process, actually so smooth._\n\n_Honestly, I had never stepped foot into a South Asian supermarket and didn't know what to expect. Ordered some of the recommended products, now I can't get enough of Thums Up and Kurkure!_\n\n![uploaded image](/media/?type=post\u0026id=69777\u0026key=user_uploads/1224770/6576e5fd-0ca9-4e38-93d8-1ad4934e03ac)\n\n_Screenshot shared by an enthusiastic batchmate and Jaldi fan!_","slug":"I9R-jaldi-south-asian-groceries-delivered","created_at":"2023-02-28T20:07:14.007Z","updated_at":"2026-05-25T04:26:47.404Z","total_vote_count":159,"url":"https://www.ycombinator.com/launches/I9R-jaldi-south-asian-groceries-delivered","share_image_url":"//bookface-static.ycombinator.com/assets/ycdc/yc-og-image-c440a0ad1dacfb86eeeb343717479cc54d256614449b4ef719977a0a451f8bc8.png","company":{"id":28366,"name":"Vendora","slug":"vendora","url":"https://www.vendora.io/","logo":"https://bookface-images.s3.amazonaws.com/small_logos/c7be06dcb8a54a9986497faea1a7a0198198f052.png","batch":"Winter 2023","industry":"B2B","tags":["Artificial Intelligence","Grocery","Payments","B2B","Retail"],"search_path":"https://bookface.ycombinator.com/company/28366"}}