{"id":69766,"title":"Pair AI - Monetize your knowledge in a scalable way","tagline":"Build mobile courses with best in class gamification and AI coaching tools ","body":"### **TL;DR:**\n\n[**Pair**](https://www.pairai.com/) **is the first truly mobile education platform.** We make learning as fun and engaging as watching a TikTok by enabling any creator to launch premium white-label mobile courses. As successful 7-figure course entrepreneurs ourselves, we have reimagined the course platform experience for the next generation of creators with best-in-class gamification tools and proprietary AI to maximize each student's learning. \n\n**⭐️ The Team:**\n\n![uploaded image](/media/?type=post\u0026id=69766\u0026key=user_uploads/1052399/03a2e5b1-eace-4b12-beff-4c2c8c8fb1d4)\n\n[**Parth Detroja**](https://www.linkedin.com/in/parthdetroja/) **(CEO)** is the global bestselling author of [Swipe to Unlock](https://www.amazon.com/Swipe-Unlock-Technology-Business-Strategy/dp/1976182190) and has launched multiple 7 figure courses. He spent the last 4 years as a Product Manager at Facebook where he patented half a dozen AI technologies. He graduated Summa Cum Laude from Cornell University.\n\n[**Jason Goodison**](https://www.linkedin.com/in/jasonlevigoodison/) **(CTO)** is a Software Engineer and [Tech YouTuber](https://www.youtube.com/@JasonGoodison) with 138k subscribers. Before YC, he worked at Microsoft for 3 years and graduated with distinction from the University of Waterloo.\n\n### **❌ The Problem**\n\n**The average completion rate for online courses is below 9%** because they are not designed for our short attention spans. Oftentimes courses are 20+ hours of content, but only contain 1-2 hours of actionable insights. Students don't want to consume long-winded lectures.\n\n**Today’s generation wants to learn from their favorite creators!** We asked over a hundred top creators what was holding them back from creating a course. The top cited reasons were:\n\n1. The time commitment required to script and film a traditional video course\n2. Not knowing where to start and how to effectively monetize a course\n3. Worries about piracy of video-on-demand courses\n4. Not being able to coach each student to the extent they’d like because their time doesn’t scale\n\n \n\nCourses allow creators massive monetization potential without dependence on advertisers; however, **many of the best creators are deterred from selling information products altogether because no platform today fits their needs.**\n\n## **✨ Our Solution**\n\n[**Pair**](https://www.pairai.com/) **is the first mobile video course platform built by creators, for creators.** We are removing all the barriers holding creators back from launching information products.\n\n**Our platform is specifically designed for structured learning through shorter**\\-**form video** with our average video length being about 5 minutes. We pride ourselves on offering more actionable insights through 2 hours of total video than traditional courses provide in 20 hours. Not only is this a much better experience for students, but it also lowers the burden on creators to launch their courses. \n\n![uploaded image](/media/?type=post\u0026id=69766\u0026key=user_uploads/1052399/1dddeb6d-e65d-4066-9654-71ce177db429)\n\n**Unlike other platforms, we only make money when our creators make money.** Creators keep a generous 90% of sales and we take 10%. With this alignment of incentives, our product roadmap prioritizes helping course creators maximize their long-term revenue above all else. Our out-of-box white label solution optimizes specifically for course sales and helps any creator seamlessly launch their course and craft a world-class sales funnel. We have handcrafted this experience after spending the last 4 years launching multiple 7 figure courses ourselves.  \n\n**Our platform also allows any creator or educator access to powerful engagement tools like streaks, badges, and leaderboards** to create daily habit and build a lucrative and retentive content business. These tools were previously reserved for unicorn companies like Duolingo, Calm, and Headspace with large in-house engineering teams until we decided to democratize them 🙂\n\n**Pair also offers robust tooling to prevent ripping of your content** and to actively search for and file takedown requests on the off chance piracy does occur. As course creators ourselves, we know firsthand how terrifying piracy is. A ripped copy of your course getting SEO’d to Google could cut your sales in half or worse overnight. Astonishingly, not a single course platform today offers even the most basic anti-piracy solutions—until now.\n\nAnd last but not least, **Pair offers best-in-class AI assistance to help you provide 1:1 coaching and personalized learning assistance to your students at scale.** We do this by ingesting a creator's entire back-catalog of content to craft a chatbot that is fine-tuned to sound exactly like them. Creators can also use this chat experience to deliver push notifications and live content updates to students to support their learning process!\n\n![uploaded image](/media/?type=post\u0026id=69766\u0026key=user_uploads/1052399/09f2a0b0-ad6e-40d5-bb6c-a55baa60ffe8)\n\n### **🙏 Ask**\n\n**If there’s someone in your network with a large audience who is looking to launch a course,** [**please introduce us.**](https://team@pairai.com)","slug":"I9G-pair-ai-monetize-your-knowledge-in-a-scalable-way","created_at":"2023-02-28T18:52:32.886Z","updated_at":"2026-05-25T03:31:50.313Z","total_vote_count":1247,"url":"https://www.ycombinator.com/launches/I9G-pair-ai-monetize-your-knowledge-in-a-scalable-way","share_image_url":"//bookface-static.ycombinator.com/assets/ycdc/yc-og-image-c440a0ad1dacfb86eeeb343717479cc54d256614449b4ef719977a0a451f8bc8.png","company":{"id":27754,"name":"Pair AI","slug":"pair-ai","url":"https://www.pairai.com/","logo":"https://bookface-images.s3.amazonaws.com/small_logos/f8a08dbc0e0067d1983b3b85b2e3893f29d7f41f.png","batch":"Winter 2023","industry":"Consumer","tags":["AI-Enhanced Learning","Artificial Intelligence","Marketplace","eLearning","Creator Economy"],"search_path":"https://bookface.ycombinator.com/company/27754"}}