Tsenta
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Head of UGC and Short-Form Content
About the role
Tsenta (YC S26) automates job applications for students. We've driven 1.1M+ organic impressions and 1,500+ signups through UGC in our first campaign. Now we need someone to own and scale this channel.
What you'll do:
- Recruit, manage, and QA a roster of 5-10 UGC creators posting daily short-form video across TikTok, Instagram Reels, and YouTube Shorts
- Develop hooks, scripts, and creative direction that convert views into signups
- Own the content calendar and posting cadence
- Analyze performance data (we use PostHog) and iterate on what works
- Work directly with the founders on growth strategy
What we're looking for:
- You've personally managed UGC or short-form content campaigns that drove real, measurable results (signups, installs, conversions, not just views)
- You understand TikTok/Reels/Shorts algorithms and what makes content get picked up organically
- You can recruit and manage creators at the $25/video tier. This isn't influencer marketing, it's volume-driven organic content
- Scrappy, fast, opinionated. We don't need decks, we need output.
This is a contract/part-time role that can grow into full-time as we scale. You'll work directly with the CEO.
About the interview
- Application review (1-2 days)
- 20-minute call with CEO. Please show us a campaign you ran and the numbers behind it.
- Paid trial week. Manage 2 creators, produce 14 videos, we evaluate output quality and your management process.
- Offer
About Tsenta
Tsenta is fast, student-centric, and scrappy. We ship daily, iterate constantly, and never settle for good enough. We're obsessed with building a world-class user experience for everyone on our platform.
How we work
We're a small team where everyone owns what they build. No layers, no approval chains. You pick up a problem, ship a solution, and see it in users' hands by end of week. We move fast because the people we're building for can't afford to wait.
What we care about
We build for students and job seekers who are tired of wasting hours on broken application portals. Every feature we ship comes from real pain we've experienced ourselves. If something isn't working for our users, we fix it that day, not next sprint.
Who does well here
People who like building more than talking about building. People who take ownership and figure things out. People who want to work on something that actually matters to millions of students going through the job search grind right now.
