Overview
Confident AI is building the infrastructure that makes AI trustworthy. We have strong product-market fit, a developer community that loves what we've built, and engineering teams actively choosing us. Now we need someone to turn that momentum into a brand the entire AI infrastructure industry recognizes.
We're looking for a Founding Head of Marketing to own marketing end-to-end — brand positioning, developer marketing, content strategy, SEO, GEO, distribution, and go-to-market — as our first dedicated marketing hire. You'll work directly with the founders at a stage where your decisions shape the company, the brand, and the category we're defining.
This is not a role where you inherit a playbook. You'll build the marketing function from scratch, define what growth looks like, and create the distribution engine behind one of the fastest-growing companies in AI infrastructure. You'll have full freedom to set the strategy and run with it.
What you'll be doing
- Own brand positioning, messaging, and narrative for the company and our products. You'll define how the market perceives us and the category we're creating.
- Build and scale developer marketing distribution channels — SEO, GEO, technical content marketing, partnerships, developer community, and events — and figure out which levers drive adoption at each stage of growth.
- Develop go-to-market strategy for our commercial platform alongside the founders, turning open-source developer adoption into commercial revenue.
- Write and publish content that establishes us as the authority in AI infrastructure and developer tooling. Thought leadership and sharp technical storytelling, not documentation and tutorials.
- Own competitive positioning and make sure we show up in every conversation where engineering teams are evaluating AI infrastructure solutions — including in AI-generated recommendations and search results.
- Define growth marketing metrics, measure them honestly, and find new channels before the old ones plateau.
- Represent the company at developer events, meetups, and conferences alongside the founders. You'll be a visible presence in the communities where our users spend time.
- Create demo videos, tutorials, and technical walkthroughs that help developers discover and adopt the product. You should be comfortable putting your face on content and shipping it consistently.
- Coordinate product launches across engineering, bringing structure to how we ship, announce, and communicate publicly.
You should be someone who
- 5+ years in marketing at a developer tools, open-source, or infrastructure company.
- Understands how open-source developer adoption becomes commercial revenue — and you've been part of making that happen.
- Has built a marketing function or growth channel from scratch, not just operated within an existing one.
- Hands-on experience across multiple marketing disciplines: content strategy, product positioning, developer campaigns, and distribution.
- Can actually write — clear, sharp copy that technical audiences respect, not marketing fluff they ignore.
- Comfortable translating complex technical concepts into narratives that resonate with engineering leaders, developer advocates, and individual developers alike.
- Comfortable on camera and on stage. You'll be producing video content and representing us at events — this isn't optional.
- Proficient with AI tools like Claude Code and Cursor as part of your daily workflow.
- Self-directed and high-agency. You don't wait to be told what to do — you identify what matters, make a plan, and execute.
- Comfortable with ambiguity and fast iteration. We're a seed-stage startup; the playbook doesn't exist yet.
Your work will
- Shape how the market thinks about us and the category we're defining.
- Be the reason engineering teams choose us over the alternatives.
- Build the brand and distribution engine that scales with the company from seed to market leader.
By joining us, you will
- Full autonomy: You own the strategy. We're not hiring you to follow a playbook — we're hiring you to write it.
- A seat at the table: Direct access to the founding team at the stage where every decision compounds.
- The problem: You'll work on the problem that makes all other AI work trustworthy. The impact ceiling here is massive.