Bretton AI

AI agents for financial compliance (AML, KYC and Sanctions)

Director, Product Marketing

$170K - $200KSan Francisco, CA
Job type
Full-time
Role
Marketing
Experience
6+ years
Visa
US citizen/visa only
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About the role

About Bretton AI

Bretton AI is the leading AI agent platform for financial services. Companies like Robinhood, Mercury and Gusto trust us to automate mission critical work, starting with anti-money laundering and counter-terrorism investigations.

We’ve raised over $95M from Greylock, Y Combinator, Thomson Reuters Ventures and other top tier investors. We’re based in downtown San Francisco and our team comes from world-class organizations like SpaceX, Google, Netflix, Stripe, Plaid and more.

The Role

As our Founding Product Marketer , you will be the architect of our narrative, the champion of our customers, and the engine of our go-to-market strategy. This is a career-defining opportunity to build and lead the product marketing function at a high-growth, vertical AI company, establishing Bretton AI as the undisputed leader in AI-powered compliance.

You will work at the intersection of product, sales, and marketing to translate our sophisticated AI technology into clear, compelling business outcomes that resonate with financial institutions. Your work will directly shape our brand, empower our sales team, and solidify our position as the essential infrastructure for AI in compliance.

What You’ll Do

  • Own and evolve Bretton AI’s corporate and product messaging for all target personas, including BSA Officers, Chief Compliance Officers, and technical buyers.

  • Create and maintain a comprehensive suite of sales enablement tools, including pitch decks, battlecards, demo scripts, ROI calculators, and objection handling guides.

  • Partner with the CEO and content team to build and operate an AI-native content engine that produces personalized use case content and compelling customer stories.

  • Lead marketing efforts for all product launches, feature releases, and integrated campaigns by writing messaging briefs and coordinating cross-functional execution.

  • Serve as the expert on our competitors, buyers, and market landscape through continuous research and intelligence synthesis.

  • Collaborate with the deployments team to develop powerful customer stories, case studies, testimonials, and video content from our top accounts.

  • Track and report on the impact of product marketing initiatives on sales pipeline, win rates, and sales cycle times.

What We’re Looking For

Must-Haves:

  • 5+ years in B2B product marketing, with at least 2 years at an enterprise software company selling to large, complex organizations.

  • Experience in a regulated industry (e.g., fintech, banking, insurance, healthcare) and a deep understanding of buyers who operate under intense regulatory scrutiny.

  • A proven ability to translate complex technical concepts into clear, compelling business value. Experience with AI, machine learning, or data-intensive products is a strong plus.

  • Mastery of messaging and positioning, with the ability to articulate a unique point of view and build narratives that cut through the noise.

  • Exceptional writing and communication skills, with a portfolio that demonstrates your ability to craft everything from punchy headlines to detailed whitepapers.

  • A track record of successful sales enablement, with tools that sales teams love and that measurably improve performance.

  • Experience in a high-growth, venture-backed startup environment.

Bonus Points:

  • Familiarity with the financial crime compliance space (e.g., KYC, AML, sanctions screening).

  • Experience with analyst relations (e.g., Gartner, Forrester, Celent).

  • A background in fintech or building messaging for highly regulated industries.

  • Experience with AI-native content workflows and a passion for leveraging new technologies to create content at scale.

Why You’ll Love Working Here

  • Build from the Ground Up: You get to define the product marketing function and shape the narrative of a category-defining company.

  • Strategic Impact: Your work will directly influence revenue, market perception, and customer success.

  • Cross-Functional Leadership: You will be a key player at the table with sales, product, and the executive team.

  • Solve a Critical Problem: You will be at the forefront of helping financial institutions use AI to fight financial crime.

Compensation & Benefits

  • $155k - $220k + equity

  • Comprehensive healthcare, 401k matching, commuter benefits

  • 15 days PTO + holidays, unlimited sick days

  • Flexible leave options

  • Professional development budget for conferences, courses, and books

  • Working late? We’ve got you covered with DoorDash and an Uber home

Join us in building AI that protects the global financial system from financial crimes that fund terrorism, human trafficking, and other serious threats.

About Bretton AI

We work in-person at our San Francisco office five days a week, believing the best ideas and fastest learning happen through side-by-side collaboration. We challenge each other daily and build innovative products together.

Bretton AI builds AI agents that help financial services companies manage risk and compliance and fight financial crime. We serve major clients like Robinhood, Mercury, and other major U.S. financial institutions, helping them grow while maintaining financial system integrity. Backed by Greylock, Y Combinator, and Thomson Reuters, we're among the fastest-growing AI companies globally.

We value people who:

Take action quickly, learning by doing rather than seeking perfection

Think boldly to reimagine financial services

Deeply understand customer needs to build elegant solutions

Show potential and continuous growth, not just experience

We've brought together exceptional builders from Palantir, SpaceX, Stripe, Airbnb, Meta, Uber, and Databricks to tackle financial system challenges. Our AI agents fight financial crime by automating suspicious activity investigations, entity due diligence, and regulatory reporting, helping banks and fintechs protect the integrity of the global financial system.

Our team combines technical excellence with practical problem-solving, low-ego collaboration, relentless curiosity, and autonomous work. We're seeking diverse perspectives that elevate our collective capabilities. Bretton AI is an equal opportunity employer welcoming applicants from all backgrounds.

Bretton AI
Founded:2023
Batch:S23
Team Size:34
Status:
Active
Location:San Francisco
Founders
Will Lawrence
Will Lawrence
Founder